Entrestate App Store

Google Lead Machine

Search ads that run themselves for the projects you pick, in your own Google Ads account.

Start with Google Lead MachineRuns on credit — pay for what works
skyline.entrestate.com/…/inventory/landings

A project page being built inside the machine, the way every project gets one before its keywords run.

You pick the projects. For each one the machine plans the keywords from the project's own record, one ad group per buying intent, and writes nothing it cannot back with a stored fact.

Every project gets its own page, built inside the machine by Web Designer, because a keyword sent to a homepage costs more per click and converts less.

The campaign is created in your own Google Ads account, paused, under a daily cap you set. You start it, or you let the machine start it inside that cap.

Then it reads what people actually typed. A search that took money and brought nothing is stopped for you. A search that brought a lead at a price you can pay is proposed as a new keyword and waits for your yes.

Rentals, jobs, 'free' and 'cheap' are excluded from day one, and a competitor's name is never bought.

It runs on tokens: you pay for each targeting setup, and the wallet is the meter.

How it works
  1. 01

    Pick the projects

    Only projects worth the budget are planned. A project with too little data to score is left out and says so, rather than being treated as weak.
  2. 02

    A page for each

    Web Designer ships inside and builds the page from the project’s record. A keyword sent to a homepage costs more per click and converts less.
  3. 03

    The keywords, from the record

    One ad group per buying intent, written only from stored facts. Rentals, jobs, “free” and “cheap” are excluded from day one; a competitor’s name is never bought.
  4. 04

    Created paused, in your account

    Under a daily cap you set. You start it, or you let the machine start it inside that cap.
  5. 05

    It learns from what people typed

    A search that took money and brought nothing is stopped for you. A search that brought a lead at a price you can pay is proposed as a new keyword and waits for your yes.
Inside
skyline.entrestate.com/inventory/landing-pages
The landing-page list: 15 live, 606 missing and counted, each row one button from a campaign.
The landing-page list: 15 live, 606 missing and counted, each row one button from a campaign.
skyline.entrestate.com/finance/spend-rules
The spend rules: the daily cap and the result gates the machine must stay inside.
The spend rules: the daily cap and the result gates the machine must stay inside.
skyline.entrestate.com/ads/live
Spend, leads and cost per lead across Meta and Google, live.
Spend, leads and cost per lead across Meta and Google, live.
skyline.entrestate.com/ads/attribution
Which campaign earned its lead, judged against its cost-per-lead target.
Which campaign earned its lead, judged against its cost-per-lead target.

What it costs, and what comes with it

Runs on credit — pay for what works

Ships with Web Designer inside.

Market discovery — search, data, the advisor — is already on every account. Apps add the selling work on top.